Pay per click marketing is very different than it was even a couple of years ago. It has become extremely competitive and bid prices for keywords in most major markets are very high. For a beginning affiliate marketer, ignorance of all this can be a major competitive disadvantage. Using a tool like KeywordSpy can be very helpful in identifying profitable niches, keywords and ad copy that can be implemented into a new pay per click campaign. After reading this review, you will be able to understand what KeywordSpy does and whether or not it can benefit you.
KeywordSpy falls under the category of competitive intelligence tools. For someone new to affiliate marketing, the need for a competitive intelligence tool may escape them but the concept behind KeywordSpy is simple and important to understand. Before beginning a campaign, being able to know exactly what keywords and ads your competitors are using can give you a distinct advantage. Since it is reasonable to assume that no one would run a campaign at a loss for an extended period of time, identifying keywords and ads that have been running for a while can be a key indicator as to what you should focus on what your own campaign.
KeywordSpy’s basic membership starts at $89.95 per month. For new affiliate marketers, this price can be steep but the ability to gather such intelligence can save money in the long run. It is very easy to spend that amount on a new pay per click campaign with a set of poorly converting keywords. By knowing which keywords other affiliates are using, it is likely that you will save the monthly membership fee in a short period of time just by avoiding the right keywords.
